8 recommendations for building your own in-house studio for audio and video
The digital communications age is entrenched, with the advent of YouTube, TikTok, Instagram, Soundcloud, Spotify, and more. While the mainstream media remains the key to traditional public relations,...
View ArticleEmployer branding through public relations
We hear of layoffs in the thousands or tens of thousands from many big tech and other companies worldwide. Before the pandemic and global conflicts, many businesses were recruiting staff without...
View Article4 tips of AI prompt engineering for public relations
Some businesses are predicting hundreds of millions of jobs will be lost with the advent of artificial intelligence (AI) such as those from OpenAI, Google, Baidu and so on. At the same time, AI is...
View ArticleLeading aviation training symposium returns to Singapore in August 2023
Aviators and aviation professionals, mark your calendar for the return of the physical event of APATS 2023 (Asia Pacific Airline Training Symposium), organized by the esteemed Halldale Group, and led...
View Article“Tough Times, Great PR” book on building brands and gaining publicity in a...
Seamus Phan, principal and chief technology officer of Asia Pacific communications consulting firm McGallen & Bolden Group, has launched a new book, “Tough Times, Great PR – Dot Zen 3.0: Building...
View ArticleAnnouncement – separate Crisis Communication training program
Our Media Training programs included crisis communication and basic crisis management modules. But with the increasing sophistication of crisis communication, the introduction of ISO 22361:2022...
View ArticleTop 5 PR strategies your business can win against competition large and small
What are the 5 top public relations strategies that can give your business a competitive edge against the giants and upstarts? It starts with understanding that good public relations is a lot more than...
View ArticleMcGallen & Bolden integrates AI with its own knowledge management systems
The AI wave is already causing a rift between those who bravely adopt it, and those who shy away from it. However, AI is an unstoppable eventuality of humanity, and science fiction in all manners of...
View ArticlePilot and leadership transformation in the age of AI
Our CTO Seamus Phan presented a session at the prestigious Asia Pacific Airline Training Symposium (APATS) 2023 in Singapore, under the Pilot Track, on “Pilot & Leadership Transformation in the age...
View Article@McGallenFL350 – episode 20230908
In this episode, we talk about NUC small form factor computers, the challenge of working from home with company demands, and what happens when artificial intelligence (AI) causes havoc to our business...
View Article@McGallenFL350 – episode 20230913
In this episode, we talk about developing games, the water cooling demands of AI and big data, and how coffee waste can make concrete stronger. ### Source
View Article@McGallenFL350 – episode 20230920
In this episode, we talk about Huawei NearLink as the potential successor to Bluetooth, Google’s updated SEO Playbook rules, and why radio is important for public relations and marketing practitioners....
View Article@McGallenFL350 – episode 20230928
In this episode, we talk about Flint’s paper battery innovation, quiet hiring versus quiet quitting at the workplace, and that crisis management may become more prevalent for public relations and...
View Article@McGallenFL350 – episode 20231004
In this episode, we talk about an innovative means to remove carbon dioxide from the atmosphere by binding it to concrete, Japan and Indonesia in the top ten of Coursera’s Global Skills Report 2023,...
View Article@McGallenFL350 – episode 20231016
In this episode, we talk about a Captcha alternative from Cloudflare that would not frustrate anybody, handling third-party crises, and a tiny lightweight umbrella from Fulton that is almost...
View ArticleMcGallenFL350 – episode 20231024
In this episode, we talk about a safe and effective disinfectant infused with table salt, the password-less future to secure logins, and Indonesia as the land of tech unicorns in South East Asia. Source
View ArticleMcGallenFL350 – episode 20231030
In this episode, we talk about the new Pixii+ rangefinder camera, learning from the arts for better marketing campaigns, and simple ways back to fitness. Source
View ArticleMcGallenFL350 – episode 20231108
In this episode, we talk about using the REAP method to learn faster and better, getting a decent smartphone for less than 150 USD, and how Huawei became a contender for AI chips. Source
View ArticleMcGallenFL350 – episode 20231115
In this episode, we talk about LinkedIn removing carousel posts near the end of the year, the new Tadpole webcam from Opal for laptops, and the TCL 40 NXTPAPER smartphone. Source
View Article5 keys to unlocking a successful collaboration with your PR agency
So you have decided you want to grow your brand, build a trusted reputation, and to make your brand and products known to the world. Public relations (PR) is one of the most strategic ways forward,...
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